Monday 7th January 1929
Walter Chrysler, the founder of the Chrysler Corporation, one of America’s Big Three automakers, was featured on the cover of Time magazine as its Man of the Year. In 1928, under Walter Chrysler’s leadership, his company had acquired the Dodge Brothers Company, thereby becoming the world’s third-largest automaker. Also that year, Chrysler launched the low-priced Plymouth line and the mid-priced DeSoto brand. Additionally, Walter Chrysler had bankrolled construction of the Chrysler Building in New York City. When it was completed two years later, in 1930, the 77-story art-deco skyscraper was the world’s tallest building. Walter Percy Chrysler was born on April 2, 1875, in Wamego, Kansas. The son of a railroad engineer, Chrysler worked his way up in the railroad industry, from sweeper to machinist to plant manager of American Locomotive Company, before making his mark on the auto industry.