Tuesday 16th September 1947

The Cisitalia 202 Gran Sport coupe with a trend-setting body designed by Carrozzeria Pininfarina was introduced at the Fiera de Milano, Italy. The Pininafarina design was honored by New York’s Museum of Modern Art in 1951. In the MOMA’s first exhibit on automotive design, called “Eight Automobiles”, the Cisitalia was displayed with seven other cars (1930 Mercedes-Benz SS tourer, 1939 Bentley saloon with coachwork by James Young, 1939 Talbot-Lago Figoni teardrop coupé, 1951 Willys Jeep, 1937 Cord 812 Custom Beverly Sedan, 1948 MG TC, and the 1941 Lincoln Continental coupe). It is still part of the MoMA permanent collection. It was not, however, a commercial success; because it was coachbuilt, it was expensive, and only 170 were produced between 1947 and 1952. Most cars were coachbuilt by Pinin Farina with some by Vignale and Stabilimenti Farina.Building on aerodynamic studies developed for racing cars, the Cisitalia offers one of the most accomplished examples of coachwork conceived as a single shell. The hood, body, fenders, and headlights are integral to the continuously flowing surface, rather than added on. Before the Cisitalia, the prevailing approach followed by automobile designers when defining a volume and shaping the shell was to treat each part of the body as a separate, distinct element—a box to house the passengers, another for the motor, and headlights as appendages. In the Cisitalia, there are no sharp edges. Swellings and depressions maintain the overall flow and unity, creating a sense of speed. The 202 is featured in the 2011 video game L.A. Noire by Rockstar Games and Team Bondi as a secret car called the Cisitalia Coupe.