Tuesday 28th November 1911

The Briggs-Detroiter Company was incorporated in Michigan, US. Their 1914 Touring sold for $925. It was a steam lined, bull-nosed 32 horsepower vehicle with crowned fenders, dash control, and a full floating rear axle designed to withstand 2,000 ponds of overload. The 1915 Detriter Touring car was offered for $1,050 complete with Westinghouse starting and lighting equipment. Promoted as “the first European streamline in America”, the 2300 pound, 112-inch wheelbase vehicle was the first high-speed, long-stroke, ball-bearing motor making it the lightest car of its class.