Automakers Renault of France and Volvo of Sweden announced a merger; however, Volvo cancelled the deal the following December
Monday 6th September 1993 Automakers Renault of France and Volvo of Sweden announced a merger; however, Volvo cancelled the deal the following December.
Renault and Volvo signed an agreement of industrial cooperation, outlining plans for an eventual merger
Thursday 27th September 1990 Renault and Volvo signed an agreement of industrial cooperation, outlining plans for an eventual merger. The merger plans were abandoned three years later, leaving a lot of unanswered questions and speculations. Many industry experts suspect that Volvo backed out of the deal due to their lingering suspicion of the French government.…
The Volvo 480 coupé exhibited at the 1986 Geneva Show clearly illustrated the revival of the Swedish make
Thursday 6th March 1986 The Volvo 480 coupé exhibited at the 1986 Geneva Show clearly illustrated the revival of the Swedish make. Its original bodywork with a huge rear hatch made it a practical sports car that could also accommodate 4 passengers and their luggage. The 4 cylinder overhead camshaft engine was injection-powered and Volvo…
Volvo Car Corporation unveiled the result of yet another cooperation in the field of luxury between Sweden and Italy, the Volvo 780, designed and built by Bertone in Turin at Geneva Motor Show
Thursday 7th March 1985 Volvo Car Corporation unveiled the result of yet another cooperation in the field of luxury between Sweden and Italy, the Volvo 780, designed and built by Bertone in Turin at Geneva Motor Show.
Taking a different path toward promoting its products, Volvo displayed a crashed sedan at the 1985 Chicago Auto Show
Saturday 9th February 1985 Taking a different path toward promoting its products, Volvo displayed a crashed sedan at the 1985 Chicago Auto Show. The Swedish automaker was well known for its emphasis on safety, including crashworthiness. Even Ferrari had something new in Chicago that year: a sleek Testarossa, easily identified by the six long horizontal…
Volvo assumed responsibility to market the Renault 5 through its dealer network
Friday 1st January 1982 Volvo assumed responsibility to market the Renault 5 through its dealer network.
Ken Langley and Garry Sowerby crashed their Volvo DL wagon through a red-and-yellow paper finish line and into the record books for the fastest-ever drive around the world
Wednesday 19th November 1980 Ken Langley and Garry Sowerby crashed their Volvo DL wagon through a red-and-yellow paper finish line and into the record books for the fastest-ever drive around the world. With Sowerby at the wheel and Langley navigating, the ‘Odyssey 77’ team drove through 24 countries across North America, Australia, Europe and Asia.…
The merger of Volvo and Saab was called off
Sunday 28th August 1977 The merger of Volvo and Saab was called off.
A merger between Volvo and Saab was proposed, but failed to materialise
Friday 6th May 1977 A merger between Volvo and Saab was proposed, but failed to materialise.
Volvo launched its ‘50th anniversary car’, a special version of the Volvo 244DL in a metallic silver finish with black and gold decorative trim
Sunday 14th April 1957 Volvo launched its ‘50th anniversary car’, a special version of the Volvo 244DL in a metallic silver finish with black and gold decorative trim. The interior was finished in plush blue upholstery and the glove compartment bore a silver plaque engraved with the text “Volvo 1927-77, Anniversary Car”, and the President…