Friday 1st May 1925

Ettore Bugatti registered the slogan Le Pur Sangre Des Automobiles, and the thoroughbred racing horse profile, as French trademarks. The year before, Bugatti had produced the breakthrough sports car, the Bugatti Type 35, the first sports car capable of achieving 100 mph, on which his historic reputation was founded. Equipped with a hollow front axle, cast aluminium wheels, and cable-actuated brakes, the Bugatti 35’s lightweight aluminium body panels tapered gracefully in a continuous line from grill to tail. Phenomenally successful, the Type 35 winning over 1,000 races in its time.