Audi became the first car manufacturer in the world to transmit its own dedicated digital television channel and hold the first-ever self-promotional licence granted by Ofcom


Thursday 27th October 2005

Audi became the first car manufacturer in the world to transmit its own dedicated digital television channel and hold the first-ever self-promotional licence granted by Ofcom. The Audi Channel was broadcast 24 hours a day, 7 days a week on the Sky Digital platform and was also the first brand-specific entertainment channel in Europe. The channel closed at midnight on 1 August 2009.


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