Monday 10th November 2014
Aston Martin CEO Dr Andy Palmer unveiled the stunning new Lagonda super saloon – the latest in a proud line of saloons revered worldwide as ‘the finest of fast cars’.The return of Lagonda followed in the wake of other headline-grabbing projects such as the One-77 hypercar, V12 Zagato and the 2013 CC100 Speedster Concept – then seen as the ultimate Q by Aston Martin car – which started out simply as a centenary celebration design concept and, as a result of exceptional demand, later turned into two customer commissions. Based on the brand’s existing flexible VH architecture, the new car drew its inspiration from the highly sought-after William Towns-designed Lagonda of 1976 and featured many of the same cutting edge engineering techniques seen in modern Aston Martin sports cars such as the use of carbon fibre in the body panels.